Four Ways to Cultivate Your Target Audience
As the old saying goes, you can lead a horse to water, but you can’t make it drink. While this analogy is often used concerning advice-giving, it can also be a good representation of marketing to your target audience. The horse represents a market segment, while...
Technology on the Rise: Immersive Audio
The audio industry is no stranger to pushing boundaries to adjust with the times, but with the pace at which technology moves, it can be hard to keep up. While immersive audio is not a new concept, it seems as though the industry is just now realizing its...
Home Recording: The Ultimate Guide to Equipping Your First Bedroom Studio
So, you want to start a home recording studio or workstation? Good news: you’re in good company. Many of today’s successful producers and engineers started off in a beginner bedroom setup before upgrading to a professional studio. Knowing exactly what’s needed to...